The Chrysler Big Finish is a big cliché.
Showing posts with label cliches. Show all posts
Showing posts with label cliches. Show all posts
9535: Insuring Clichés And Crappiness.
Allstate and State Farm must really be suffering, as the insurance companies’ campaigns are all over the map. From Dennis Haysbert mimicking Progressive’s Flo to big-budget bullshit, the advertising smacks of corporate desperation. This new State Farm commercial features high-priced production values and copyrighted music. But does using the theme song of 1980s sitcom Cheers make the brand contemporary or outdated?
9531: Cracker Barrel Lives Up To Its Name.
Cracker Barrel launched a new campaign with two contrived commercials that proclaim, “You’re always welcome here.” Um,
not exactly. Can’t help but think the ultra-folksy spots emphasize the “Cracker” in the restaurant chain’s name.
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